Business Management CAS Required Incentive Marketing Industry Essentials Technology
Marketing & Advertising Professional Development Sales & Service Strategic Business Issues
Monday 1/11/2010
9:00 AM - 12:00 PMPromoting Your Promotional Products Organization Using Social Media · Dave Kerpen · MAS - 1.5 pts and CAS - 1.5 pts · Jasmine B, Level 3
Selling To Top Markets · David Blaise · MAS - 3.0 pts · Jasmine A, Level 3
Start The Sale: Transform Suspects Into Prospects Into Customers · Dave Fellman · CAS - 3.0 pts · Jasmine F, Level 3
Stay on Track: Developing A Marketing Plan, Your Roadmap For Success© · Cliff Quicksell, MAS · CAS - 3.0 pts · Jasmine E, Level 3
The Architecture Of Great Ideas And Who Produces Them · Jeffrey Cufaude · MAS - 3.0 pts · Palm H, Level 3
1:00 PM - 4:00 PMMaximizing Cause Marketing Relationships In A Down Economy · Scott Pansky · MAS - 3.0 pts · Palm H, Level 3
Sales And Marketing For The New Economy · Larry Mays, CAS · MAS - 3.0 pts · Jasmine F, Level 3
So I have a Twitter Account, Now What? · Dave Kerpen · CAS - 3.0 pts · Jasmine B, Level 3
Subconscious Selling: Connect With Customers Where They Make Buying And Staying Decisions · Patti Hathaway · MAS - 3.0 pts · Jasmine A, Level 3
You DO Have A Creative Bone In Your Body© · Cliff Quicksell, MAS · CAS - 3.0 pts · Jasmine E, Level 3
1:30 PM - 2:30 PMPPAI Book Club: Collapse Of Distinction by Scott McKain · Kathy Goodin-Mitchell, SPHR · CAS - 1.0 pts · Palm Foyer, Level 3
4:30 PM - 6:00 PMFree Tech Tools [X]posed · Jennifer Reissaus, MAS · CAS - 1.5 pts · Palm C, Level 3
Get Your Share Of $50 Billion: Tap Into Co-Op Advertising Monies · Joel Schaffer, MAS · MAS - 1.5 pts · Palm H, Level 3
Increase Your Business In 2010: Your Complete Guide · Dale Limes, MAS · MAS - 1.5 pts · Palm B, Level 3 · Download Handout
Maximizing Value From Current Customers · Dave Fellman · MAS - 1.5 pts · Palm D, Level 3 · Download Handout
Niche To Be Rich · Rosalie Marcus · MAS - 1.5 pts · Palm A, Level 3 · Download Handout
Phone Power: Your No. 1 Tool For Success · Danny Friedman · CAS - 1.5 pts · Jasmine A, Level 3 · Download Handout
PPAI Fast Track: The Promotional Consultant's Edge · David Blaise · CAS - 1.5 pts · Jasmine B, Level 3 · Download Handout
Promotional Programs-Part 1 · Mary Ellen Pahlka-Nichols, MAS · PRO Part 1 - 1.5 pts · Jasmine F, Level 3 · Download Handout
Referrals: The Key To Growing Your Business By Leaps And Bounds In Any Economy · Stacy Garrett · CAS - 1.5 pts · Banyan A, Level 3 · Download Handout
The Marketing Delivery Chain: Communicating For Higher Margins And More Sales · Michael Rose, Nikole Venne · MAS - 1.5 pts · Banyan C, Level 3
Tuesday 1/12/2010
7:00 AM - 8:00 AM3-D Billboard Branding · David Hawes, MAS · MAS - 1.0 pts · Banyan A, Level 3 · Download Handout
ADvocate Training: Activating New ADvocates · Erica Edwards · CAS - 1.0 pts · Banyan C, Level 3
Championship Networking: LinkedIn Strategies For Growth · Dorothy Gilbert · CAS - 1.0 pts · Jasmine B, Level 3 · Download Handout
The Power Of Apparel Brands · Bob Horwitz · MAS - 1.0 pts · Jasmine F, Level 3 · Download Handout
8:00 AM - 9:30 AM10 Proven Ways To Build A Thriving Promotional Products Business In Any Economy · Rosalie Marcus · MAS - 1.5 pts · Palm C, Level 3 · Download Handout
Best Practices: The Value Of Recognition Program Selling · Bill Sarno · MAS - 1.5 pts · Lagoon G, Level 2
Branding—Done On Purpose · Teri Ray, MAS · CAS - 1.5 pts · Lagoon K, Level 2 · Download Handout
Busines and Research Flyer to attendee'ss Benchmarks: Using The Distributor Business Survey · Mary Kilburn · MAS - 1.5 pts · Breakers D, Level 2
CPSIA Compliance: What You Need To Know · John Satagaj, Esq, Susan DeRagon · MAS - 1.5 pts · Lagoon I, Level 2 · Download Handout
Get In The Game Of Selling Incentives · Brant Dolan, CPIM, Mark Repkin, CPIM, Daryll Griffin · MAS - 1.5 pts · Lagoon L, Level 2 · Download Handout
Getting The Most From Your PPAI Membership · Blake Bozeman · CAS - 1.5 pts · Lagoon H, Level 2
Global Warning · Anne Lardner, Joel Schaffer, MAS, Chuck Fandos, Anthony Corsano, Jeff Lederer, Gene Geiger, MAS · MAS - 1.5 pts · Palm D, Level 3
Independent Sales Representatives: Getting Paid For Your Success · Daniel Beederman, Esq. · MAS -1.5 pts · Palm H, Level 3 · Download Handout
New And Novice Distributor Training: The Basics Of Your Distributorship · Vincent Whaley · CAS - 1.5 pts · Palm A, Level 3 · Download Handout
Plan, Prepare And Progress: 10 Essential Steps To Achievement · Kippie Helzel, MAS, Roni Wright, MAS · CAS - 1.5 pts · Palm B, Level 3 · Download Handout
Price Wars: Overcome Price Objections Without Losing Your Shirt · Danny Friedman · MAS - 1.5 pts · Lagoon J, Level 2 · Download Handout
Promotional Programs-Part 2 · Mary Ellen Pahlka-Nichols, MAS · PRO Part 2 - 1.5 pts · Breakers B, Level 2 · Download Handout
Untying The ‘Nots’ Of Change Before You’re Fit To Be Tied · Patti Hathaway · MAS - 1.5 pts · Breakers F, Level 2 · Download Handout
8:15 AM - 9:15 AMCreate Buzz With Word Of Mouth Promotions—Part 1 · Charles Duggan, MAS · CAS - 1.0 pts · Jasmine B, Level 3
Day By Day: Calendar Selling Made Easy · Ron Baron, Larry Reeder · MAS - 1.0 pts · Banyan A, Level 3
New Technology Communication Trends And The Promotional Products Industry · Tom Gindrup · MAS - 1.0 pts · Jasmine E, Level 3
Video Marketing 101: Lights, Camera, Action! · Becky Blair, MAS · CAS - 1.0 pts · Jasmine A, Level 3 · Download Handout
9:30 AM - 10:30 AMCreate Buzz With Word Of Mouth Promotions—Part 2 · Charles Duggan, MAS · CAS - 1.0 pts · Jasmine B, Level 3
Let Me Relieve Your Pain! · Forrest Fairley · MAS - 1.0 pts · Banyan A, Level 3
OrderTrax² - It’s About Everyone Succeeding · Penn Hoyt · CAS - 1.0 pts · Jasmine E, Level 3
PPAI Book Club - Outliers: The Story of Success by Malcolm Gladwell · Kathy Goodin-Mitchell, SPHR · CAS - 1.0 pts · Palm Foyer, Level 3
Video Marketing 202: The Secrets For Success · Becky Blair, MAS · CAS - 1.0 pts · Jasmine A, Level 3 · Download Handout
10:00 AM - 11:30 AMEmbroidery From A-Z · Bruce Perryman, CAS · MAS - 1.5 pts · Lagoon H, Level 2 · Download Handout
Future Focus: Multi-Line Representatives Forum · Bryan Shirley, CPMR · MAS-1.5 pts · Breakers F, Level 2
Future Watch · John Satagaj, Esq · MAS - 1.5 pts · Lagoon I, Level 2
Intro To Selling Incentives · Pete Mitchell, Gary Slavonic · MAS - 1.5 pts · Lagoon L, Level 2
Maximizing Your Current Customers With Uniforming · Barbara Herman · MAS - 1.5 pts · Lagoon J, Level 2 · Download Handout
New And Novice Distributor Training: The Basics Of Marketing And Building Your Business · Vincent Whaley · CAS - 1.5 pts · Palm A, Level 3 · Download Handout
Promotional Products Industry Overview-Part 1 · Joseph Scott, MAS · PPI Part 1 - 1.5 pts · Lagoon G, Level 2 · Download Handout
Promotional Products: The Best Form Of Advertising · Ron Baron · CAS - 1.5 pts · Palm B, Level 3
Style Watch: Apparel Trends 2010 · Marc Held · CAS - 1.5 pts · Palm D, Level 3 · Download Handout
Survey Says: How To Use PPAI Research To Make The Sale · Mary Kilburn · CAS - 1.5 pts · Breakers D, Level 2
Take Action: Tips For Owners To Maximize Company Value · Michael Woody, CAS · MAS - 1.5 pts · Breakers B, Level 2 · Download Handout
Target Market New Clients · Robert Hechler · CAS - 1.5 pts · Lagoon K, Level 2
The Promotional Products Industry: Answers To The Questions You Didn’t Know To Ask · David Degreeff, MAS, Larry Krause, MAS · MAS - 1.5 pts · Palm C, Level 3 · Download Handout
10:45 AM - 11:45 AMe-PSA- What’s It All About? · Tom Gindrup · CAS - 1.0 pts · Jasmine E, Level 3
MAS/CAS Certification: Be Recognized As An Expert · Joy Smith, MAS, Ricardo Molina · CAS - 1.0 pts · Banyan A, Level 3 · Download Handout
Quick And Easy Ways To Reduce Costs, Increase Control And Expand Markets · Joshua Rosa · MAS - 1.0 pts · Jasmine F, Level 3 · Download Handout
Rethinking Tradeshow Giveaways: Create A More Profitable Approach · Michael Crooks · MAS - 1.0 pts · Banyan C, Level 3
12:00 PM - 1:15 PMKEYNOTE LUNCHEON: Release Your Brilliance: The 4 Steps To Transforming Your Life And Revealing Your Genius To The World · Simon Bailey · MAS - 1.0 pts · South Seas Ballroom, Level 3 · Luncheon
1:30 PM - 3:00 PMAdobe Artwork · Tia Walker, MAS, Gretchen Demke · MAS - 1.5 pts · Palm C, Level 3 · Download Handout
Apparel Decorating Techniques · Larry Mays, CAS · MAS - 1.5 pts · Breakers D, Level 2
CPSIA Product Testing: 10 Things You Must Do Before 2/10/2010 · Anne Lardner, Susan DeRagon · MAS - 1.5 pts · Lagoon H, Level 2 · Download Handout
Get Connected With Social Media · Mark Graham · CAS - 1.5 pts · Palm B, Level 3 · Download Handout
Legal Briefs: PPAI Legislative Update · John Satagaj, Esq · MAS - 1.5 pts · Lagoon I, Level 2
PPAI Multi-Business Partner Workshop · Blake Bozeman, Lou Figueroa, Joe Fernandez, Jay Greely · CAS - 1.5 pts · Jasmine A, Level 3
Pricing Is More Than Value—It’s A Strategy · Bruce Perryman, CAS · MAS - 1.5 pts · Palm A, Level 3 · Download Handout
Principles of Results-Based Incentive Program Design for Promotional Consultants · Brant Dolan, CPIM, Mark Repkin, CPIM · MAS - 1.5 pts · Jasmine E, Level 3 · Download Handout
Promotional Products Industry Overview-Part 2 · Joseph Scott, MAS · PPI Part 2 - 1.5 pts · Lagoon G, Level 2 · Download Handout
Shared [X] Factors Of Winners · Bryan Vaughn, MAS · MAS - 1.5 pts · Palm D, Level 3 · Download Handout
Sm@rt Art · Christopher Duffy, MAS · ART - 1.5 pts · Breakers F, Level 2
Strategic Planning For Distributors And Suppliers · Robert Hechler, Michele Packard-Milam, CAE · CAS - 1.5 pts · Lagoon K, Level 2 · Download Handout
Technology Products: Get Smart To Sell Smart · Randy Guy, Alex Harrod · MAS - 1.5 pts · Lagoon J, Level 2 · Download Handout
The Future: What Will Our Distribution Network Look Like In Five Years? · Michael Woody, CAS · MAS - 1.5 pts · Breakers B, Level 2
The Ultimate Promotional Consultant Championship a/k/a UPCC · Karie Cowden, MAS, Cindy Jorgenson, MAS, Carol Gauger, Murray Siegel · CAS - 1.5 pts · Lagoon L, Level 2
2:30 PM - 3:30 PMPPAI Chat Room: Dialogues On Best Practices With iPhone & iPhone Applications · Becky Blair, MAS · CAS - 1.0 pts · Jasmine B, Level 3
3:30 PM - 5:00 PMOPENING GENERAL SESSION: The Collapse Of Distinction · Scott McKain · MAS - 1.5 pts · South Seas Ballroom, Level 3
Wednesday 1/13/2010
7:30 AM - 8:45 AMGENERAL SESSION: James Carville Looks At American Politics · James Carville · MAS - 1.5 pts · South Seas Ballroom, Level 3
12:00 PM - 1:15 PMKEYNOTE LUNCHEON: FASCINATE! How To Persuade And Influence · Sally Hogshead · MAS - 1.0 pts · Jasmine F, Level 3 · Luncheon
Thursday 1/14/2010
7:30 AM - 8:45 AMAn Insiders View Of The Incentive Business · Pete Mitchell · MAS - 1.5 pts · Breakers D, Level 2
Mobile Marketing And Promotional Products · Joseph Scott, MAS · CAS - 1.5 pts · Lagoon K, Level 2 · Download Handout
Objections! How To Overcome The No. 1 Fear In Sales · Kevin Lipomi · CAS - 1.5 pts · Breakers F, Level 2
Product Safety and Compliance: A New Paradigm For The Promotional Products Industry · Robert (Rick) Brenner, Eric Rubel, Esq. · MAS - 1.5 pts · Lagoon L, Level 2 · Download Handout
11:15 AM - 12:15 PMDialogues On Best Practices: Supplier/Distributor Relations · David Hawes, MAS, Sandy Nichols, CAS · CAS - 1.0 pts · Breakers D, Level 2
How To Maximize (ok squeeze) Your Marketing Dollars! · Cliff Quicksell, MAS · MAS - 1.0 pts · Breakers F, Level 2 · Download Handout
12:30 PM - 1:30 PMBrain Share: 60 Tips In 60 Seconds · Cindy Jorgenson, MAS · CAS - 1.0 pts · Lagoon K, Level 2
Business Stress Test: Your Financial Strength · Bob McLean · MAS - 1.0 pts · Lagoon L, Level 2 · Download Handout
Friday 1/15/2010
7:30 AM - 8:45 AMBest Practices/Supplier-Distributor Relations - Part 1 · Mark Shinn, MAS · BEP Part 1 - 1.5 pts · Lagoon J, Level 2
Marketing Strategies And Ideas · Jim Bria · MAS - 1.5 pts · Breakers D, Level 2 · Download Handout
Rural Profit Opportunities · Mark Sarver, Clay Thomas · MAS - 1.5 pts · Breakers F, Level 2
The Rewards Of Selling Recognition Awards · Larry Maloney · CAS - 1.5 pts · Lagoon K, Level 2 · Download Handout